Teenagers, Social Media Marketing & Tech Overview 2015. An in accordance with a study that is new Pew analysis Center.

Teenagers, Social Media Marketing & Tech Overview 2015. An in accordance with a study that is new Pew analysis Center.

24% of teens look online “almost constantly, ” facilitated by the availability that is widespread of.

Over fifty percent (56%) of teens — defined in this report as those many years 13 to 17 — go surfing several times each day, and 12% report once-a-day usage. Simply 6percent of teenagers report going on line weekly, and 2% go surfing less frequently.

Much of this madness of access is facilitated by mobile phones. Almost three-quarters of teenagers have or have admission 1 up to a smartphone and 30% have phone that is basic while simply 12percent of teens 13 to 17 state they usually have no cellular phone of every kind. African-American teenagers will be the almost certainly of every number of teenagers to own a smartphone, with 85% accessing one, in contrast to 71per cent of both white and Hispanic teenagers. These to along with other cellular devices have grown to be a main motorist of teen internet use: completely 91% of teens use the internet from mobile phones at the very least sporadically. Among these teens that are“mobile” 94% go surfing daily or maybe more usually. In comparison, teenagers whom don’t access the net via mobile phones have a tendency to use the internet less often. Some 68% use the internet at least daily.

African-American and Hispanic youth report more frequent internet usage than white teenagers. Among African-American teens, 34% report going online “almost constantly” as do 32% of Hispanic teenagers, while 19% of white teens go surfing that frequently.

Facebook is considered the most popular and sometimes used social find more information media platform among teenagers; 50 % of teenagers use Instagram, and almost as numerous use Snapchat

Facebook continues to be the most utilized social networking web site among US teenagers many years 13 to 17 with 71% of most teens with the site, even while 1 / 2 of teens utilize Instagram and four-in-ten usage Snapchat. (mais…)

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